Auchan France to launch new ‘Auchan Bio’ convenience format | Progresiv

Auchan France has announced plans to open its first ‘Auchan Bio’ convenience store in Lille, France during 2017. The format size is yet unknown but we know it will stock between 1,500 and 2,000 SKUs. Auchan had just deployed two ‘Coeur de Nature’ convenience stores spanning over 1,000 sq. m and stocking some 3,800 SKUs also centred on bio ranges.

The ‘Auchan Bio’ could be a successor that would also fit in the retailer’s brand-convergence strategy where all formats feature the ‘Auchan’ name in their banner. (www.kantarretailiq.com)