SWITZERLAND: Nestle adds Nespresso factory as US growth exceeds Europe | Progresiv
Nespresso, Europe’s largest single-serve coffee brand, is adding a factory in Switzerland to produce capsules specially designed for the US, where sales growth is exceeding that of its home continent. 
Nespresso, owned by the world’s biggest food-maker Nestle, is showing “high double-digit” growth in the US, surpassing high single-digit growth in Europe, Nespresso Chairman Patrice Bula said in an interview in Romont, Switzerland, where the coffeemaker inaugurated its third production centre.
Nestle is spending 300 million francs (308 million dollars) on the Romont factory and has invested 1.1 billion francs in boosting Nespresso production in Switzerland since 2002.
Nespresso has faced competition from compatible capsules made by rivals such as Mondelez International Inc. Nestle last year reached an agreement with France’s competition regulator to lift obstacles to makers of knockoff capsules for Nespresso machines. (www.esmmagazine.com)
