ROMANIA: Vascar sales, 18% advance at nine months | Progresiv

Vascar, one of the leading manufacturers of meat and canned foods, announces an 18% increase in turnover in the first nine months of 2018 compared to the same period of last year. Performance was supported by portfolio diversification and distribution expansion in the Capital and nationwide.

In volume, the largest percentage increase was registered by the fresh meat segment, +34%, in the context of the expansion of product ranges in the category. Cold cuts and canned foods segments marked increases of over 15% in volume.

"The performance obtained is the result of a strategy based on innovation and quality, but also of a good operational execution. The Moldova in Bucate portfolio has been enriched with many new ranges, including the Alege natural line, without E-s, premium products from 100% natural ingredients that satisfy the expectations of the most demanding consumers", says Vlad Ciuburciu, General Manager Vascar.

Founded in 1984 in Vaslui, Vascar is a 100% Romanian capital company, being one of the main meat and canned meat producers in Romania. The company owns a processing plant in Vaslui and 18 own stores in the Moldova region, being one of the main employers in the region. In 2017, Vascar reported a turnover of about 16 million euros.