Lidl inaugurates its largest warehouse in France | Progresiv
The new Lidl logistics site in Montchanin (71) required an investment of around 50 million euros. The platform comes in substitution for that of Montceau with a surface of 58,775 m². 
In a few days, the racks of the new logistics site of Lidl located in Montchanin (71) will be filled with dry, fresh, ultra-fresh, fruits and vegetables or non-food products. The frozen ones will arrive, them, at the beginning of January. For the inauguration, which took place this Thursday, September 6, the guests were able to fully measure the size of the platform that extends over 58 775 m² since no goods occupied the space. Barely a few cases of wine since the site was used to store references for the wine fair launched a few days ago.
This warehouse is a creation that replaces the old site located a few kilometers from Montceau. The latter had become too small in relation to Lidl's growth in the region, both for office and for the part produced. The company has paid 50 million euros between the land, the building and the equipment. An envelope that is part of the transformation plan of logistics bases started for 4 to 5 years. "We have 25 logistics bases in France and we are expanding and modernizing them to support our growth," says Vianney Puga, logistics manager at Lidl France. Already 8 sites have been moved to larger buildings and 3 have been upgraded for lack of land. Only in Lyon where we do not have real estate for lack of availability. After Montchanin, Bordeaux must follow by the end of the year. In early 2019, we will have expanded 50% of our warehouses. »50 million euros multiplied by 11 it represents a sacred sum which should allow Lidl to reach 8% of market share in France.
The new logistics tool will serve from 24 September the 66 stores located in the region. On the volume side, this translates into 200,000 to 250,000 orders per week, for 10,000 pallets in receipt and as much for shipping, with more than 300 trucks passing through.
The stores are stocked daily with goods. Field teams place their order for delivery no later than the next day before the opening of the store. The delay varies according to the distance between the platform and the point of sale. On the other hand, for the promotional operations of non-food products, organized every Monday and Thursday, and that of Wednesday's food, it is the regional directorate that will distribute the flows according to the sales potential of the stores.
The brand is studying the e-commerce solution for non-food, but Vianney Puga remains elusive: "we look at what is being done on the market to learn and be able to draw quickly when we want to get started. Delivery from stores or from a warehouse, everything is under study. For the time being, it will still be necessary for the customers to pass the doors of the store to seize the promotions of the moment. (www.lsa-conso.fr)
