Auchan enters the Cluj market with its proximity format | Progresiv

French retailer Auchan continues the expansion of its MyAuchan proximity chain and inaugurates its first store in Cluj. The MyAuchan Vivido store was opened on Alexandru Vaida Voievod Street, no. 16 and has a sales area of ​​450 square meters. The new unit brings MyAuchan proximity closer to the inhabitants of Cluj, offering its customers a range of 4,000 food and non-food items as well as additional utilities payment services and coffee corner services.

"Auchan has been with Cluj for more than 11 years with the two hypermarkets in town and today we are opening our first MyAuchan proximity store in Cluj. The MyAuchan Vivido store comes to meet customers who want to shop fast, in the vicinity of the home, of their job or on their way home", said Ioana Tosa, Regional Director of Auchan Romania.

With the opening of the MyAuchan store in Cluj, Auchan Romania reaches a total of 20 MyAuchan stores nationwide: 15 stores in Petrom stations within Auchan Romania and OMV Petrom partnership and 5 independent MyAuchan stores - three in Bucharest, one in Craiova and one in Cluj.

MyAuchan stores complete the chain of 33 Auchan hypermarkets as well as other specialized trading concepts such as Inextenso, drugstore and LillaPois. Auchan owns over 280,000 m2 net sales area and runs businesses over 1.2 billion euros, according to company data.