L’Oréal in talks to buy some Clarins brands | Progresiv

L’Oréal has announced that it has entered into exclusive talks with the Clarins Group, regarding the acquisition of the Mugler and Azzaro perfume brands.

L’Oréal did not disclose any financial details of the deal, which is being conducted by its L’Oreal Luxe division.

The group noted: “The perfume category is at the heart of our global strategy for growth at L’Oreal Luxe. In this context, we would be thrilled to welcome Mugler and Azzaro.  These signatures, with a long history in fashion and olfaction, would perfectly complete our portfolio of brands”.

The deal, which is subject to regulatory approval, is expected to be completed during 2019. (www.kamcity.com)