Lidl Spain increased sales in 2017 | Progresiv
In 2017, Lidl Spain increased its net sales over 2016 by 7.8%, to reach 3,594 million euros.
According to the retailer’s data, Lidl occupies fifth market position in Spain, with a 4.3% share. It has a network of 550 stores and the number of these stores that follow the model of 2016 is growing. Since 2015 1,000 million euros has been invested, 330 million euros of this in 2017.
According to the Nielsen 360 report, Lidl maintained its price leadership by lowering its shopping basket price by 0.06%, as the price increased by 2.1% in the sector at large. Fresh products were a major point of difference; whilst Lidl’s fresh prices were unchanged, the rest of the sector saw increases of 2.8% on average.
Within the company’s framework for reducing its environmental impact, Lidl has recently announced that all plastics from its own brands will be 100% recyclable before 2025. As 90% of its in-store products are private-label, this will have a wide-reaching effect on Lidl’s assortment and its suppliers.
This move by Lidl relates to the EU’s regulatory plans of all plastic containers being recyclable or reusable by 2030.
Lidl’s logistics platform in Alcalá de Henares, Madrid is the most sustainable of its kind in Europe. 100% of its 2,900 tons of waste per year is reused, recycled or revalued. It was the first distribution centre in Spain to be awarded Aenor’s Zero Waste certificate and exemplifies circular economy principles that Lidl commits to. (www.igd.com)



