Lidl Germany launches multimedia platform | Progresiv
Lidl Germany is enhancing its offer with the launch of “Lidl You”, a music streaming platform on 2 November 2016. The music service is in partnership with music streaming providers, Deezer and Maxdome: the Maxdome pack price is 6.99 euros per month, while the Deezer pack price is 7,99 euros, 2 euros less than on Deezer.com. 
The platform features over 40 million songs, 50,000 movies and thousands of audio books, Podcast and live football matches.
The first subscription month is free of charge for new users.
The Android online platform enables shoppers to easily manage both accounts and the content is available anytime via TV, laptop, tablet, smartphone, Chromecast, Amazon Fire TV and Fire TV Stick and games consoles. The content is also available offline. (www.kantarretailiq.com)
