ITALY: Carrefour opens new convenience store concept in Milan | Progresiv
Carrefour opened the first of a new convenience concept, called Express Eat & Shop, in Milan. The 250 sq. m model is focused on natural, healthy fresh food and meal solutions for consumption immediately (at the in-store eating area) or later. A juice corner serves smoothies, juices, yogurt and flavoured waters, all selected and prepared on-site. 
Natural health and beauty and household cleaning items complement the fresh ranges. Open from 8am to 10pm, the store has free wifi, a charging station for appliances, and home delivery.
Carrefour has been seeking to use its 'gourmet' Market stores to provide inspiration for customers, and reflect the passion for food that is part of Italian culture. We can expect more differentiation like this in the Italian market, even in modern trade, with space for multiple types of operator. (www.igd.com)
