FRANCE: Carrefour to launch first six ‘Contact Marché’ supermarkets | Progresiv
Carrefour is to use the sites of six Dia supermarkets it purchased to launch its new range of stores, Contact Marché, Linéaires reports. The supermarkets will be located respectively in Alençon, Tournon-sur-Rhône, Rillieux-la-Pape, Rousies, Bonneuil-sur-Marne, and Gournay-en-Bray. They will each occupy between 860 and 1,000 square metres of floor space, making them larger than the Dia stores they will replace. 
They will push discount offers (three-for-the-price-of-four deals on breads and pastries, 1 euro for a kilo of oranges or bananas, etc.), and will place a very strong emphasis of fresh produce, Carrefour has said. On average, prices will be lower than in Carrefour Contact supermarkets. The opening dates have yet to be disclosed. (www.esmmagazine.com)
