Auchan France outlines 2017 expectations from suppliers | Progresiv
Auchan gathered its suppliers for a convention aimed at catalysing future projects and kick-off 2017 negotiations. The retailer reinforced its key expectations: tailored pricing and products. 
On the price competitiveness front Auchan mandated suppliers to help it establish more aggressive minimum prices sought to help calm the promotional pressure.
On the product front Auchan claimed suppliers support it in becoming the leading retailer in terms of “time to market” aiming for up to 50% exclusive products. More single unit products were also a condition sought to sustain the deployment of its renewed multi-format model.
Auchan has taken the opportunity to reinforce its position as the mandated 2017 negotiator on behalf of Systeme U and Metro in France. (www.kantarretailiq.eu)
