ROMANIA: Calipso bottler reported 25% higher sales in the first quarter | Progresiv
Romanian spring water bottler, Calipso, reported a 25% increase in sales in the first three months of 2018 compared to the same period last year and sold over 50 million liters of water during this period. The increase comes from investments made in 2017, the company's representatives said in a press release. 
"The results are in line with the targets set at the beginning of the year. In the first three months we sold over 50 million liters of natural spring water", said Daciana Siderache, general manager Apa Calipso.
The company also announces its entry into the 0.5 liters bottled water market. "We are seeing a steady increase in sales for our products as a result of the increase in brand popularity at national level. The new 0.5 liter Calipso water is a complement to the range, organically emerged as a result of our brand and business development. We managed to answer the purchasers with a high-turnover product after a 300,000-euro investment in expanding production capacity", added Daciana Siderache.
The 0.5 liter Calipso water will reach consumers through traditional stores and hypermarkets, starting this month.
Calipso company was established in 1991 with more than 190 employees, and ended last year with a turnover of about 60 million lei. Calipso is a producer and bottler of sparkling and carbonated spring water, soft drinks and flavored water. The new production unit with a production capacity of over 1,000,000 liters / day was put into operation in 2010 and is located in Ilfov county on an area of 40,000 sqm.
