Asahi names a Romanian to lead the North Europe operations | Progresiv
Asahi Breweries recently named Laurentiu Bontescu as Country Director of Nordics & Baltics. Previously, the manager was responsible for Asahi business in Southeast Europe, as Country Director of Balkans for seven months. 
Laurentiu Bontescu has over 16 years of experience in the consumer goods industry, working in major companies such as Ursus Breweries, Nestlé and Interbrands Marketing & Distribution. Laurentiu joined Ursus Breweries at the beginning of 2009 and over the years he held several positions, Sales Development, Route to Market & Customer Service Director being the last occupied position on the local market.
Asahi Group became the Ursus Breweries shareholder last year with the takeover of SABMiller's former business operations and trademarks in Central and Eastern Europe (CEE), which includes businesses in the Czech Republic, Slovakia, Poland, Hungary and Romania and other assets related to operations in the region.
